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GLOBAL FOOD TRACEABILITY MARKET FORECAST 2019-2027

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GLOBAL FOOD TRACEABILITY MARKET FORECAST 2019-2027

Inkwood research estimates that the market for food traceability will grow with an anticipated CAGR of 6.19% during the forecast period & will reach revenue of $18561.91 million by 2027. The base year considered for the market study is 2018 & the forecasted period is between 2019 and 2027. Food safety is of one of the biggest concerns in the food industry, as it affects the health of consumers. The growth of food traceability increased due to food-borne diseases in the recent past.

GLOBAL FOOD TRACEABILITY MARKET FORECAST 2019-2027

Global Food Traceability Market by Technology (RFID/RTLS, GPS, Barcode, Infrared, Biometrics) by Equipment (PDA with GPS, Thermal Printers, 2D and 1D Scanners, Tags and Labels, Sensors, Other Equipment) by Application (Meat and Livestock, Fresh Produce and Seeds, Dairy, Beverages, Fisheries, Other Applications) by End Users (Food Manufactures, Warehouse/Pack Farms, Food Retailers, Defense and Security Departments, Other Government Departments, Other End Users) & by Geography

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Traceability means to track food products in the supply chain stage and provide information about the quality of the product. Traceability enables companies to take corrective action if something goes wrong. Traceability helps to understand the products affected by the food safety problem and minimizing product recalls.

Inkwood research estimates that the market for food traceability will grow with an anticipated CAGR of 6.19% during the forecast period & will reach revenue of $18561.91 million by 2027. The base year considered for the market study is 2018 & the forecasted period is between 2019 and 2027.

The following factors drive the global food traceability market:

  • Detect contamination and assist product recalls
  • Legislative frameworks
  • Certifications and standardizations
  • Competitive edge and brand loyalty

market for food traceability will grow with an anticipated CAGR of 6.19%

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Food safety is of one of the biggest concern in the food industry, as it affects the health of consumers. The growth of food traceability increased due to food-borne diseases in the recent past. For instance, according to the World Health Organization (WHO), one out of ten people fall ill because of contaminated food, and several deaths occur because of food-borne diseases. Food production includes different stages, and there are several players in the food chain, who belong to any region or country because of the globalization of the food market. Hence, it is essential to trace the source of contamination, which will assist in food recall events. Food recalling is a costly exercise for producers. Therefore, they implement traceability, making it a key driver for the food traceability market.

Meat and livestock sector was premature to adopt traceability. It had the largest market share of 47.30% in terms of revenue in the application segment in 2018, and is expected to maintain its lead throughout the forecast period. Traceability in meat & livestock makes sure that the meat eaten is free and safe of harmful microorganisms that cause disease. Traceability also keeps a check on the spread of animal diseases. The lesson learned from livestock traceability systems has been useful to improve adoption rates across other food market segments. The identification and traceability of livestock have been successful due to the development of several products and technologies, which have harmed other applications within the industry. Fisheries segment predicted to showcase the highest growth rate in the food traceability market during the forecast period. According to the recent guidelines by the U.S, Japan, and the European Union, traceability is mandatory for all the companies operating in the seafood and fisheries market. The demand for traceability of products has increased, resulting in the globalization of the fish industry, in terms of processing, raw material sourcing, and marketing. With the increased length of the supply chain, to ensure safety and product quality, it is of major importance to deliver and communicate given information about the sourcing and processing of fisheries, from supply chain to the customer.

The global food traceability market growth is hampered by factors such as cost, lack of stringent laws in developing nations, varying needs for different products, lack of tracking the records, overlapping and conflicting demand, and weak technical system. Governments in developing nations lack creating stringent laws, restricting the growth of the market. Hence, the traceability in these countries is not implemented impressively. In the developed countries, several manufacturers have begun the use of traceability even without regulatory initiatives by the governments.

Report scope of the global food traceability market covers segmentation analysis of Technology, Equipment, Application, and End User.

Market by Technology:

  • RFID/RTLS
  • GPS
  • Barcode
  • Infrared
  • Biometric

Market by Equipment:

  • PDA with GPS
  • Thermal printers
  • 2D and 1D scanners
  • Tags and labels
  • Sensors
  • Other equipment

Market by Applications:

  • Meat and livestock
  • Fresh produce and seeds
  • Dairy
  • Beverages
  • Fisheries
  • Other applications

Market by End User:

  • Food manufacturers
  • Warehouse/pack farms
  • Food retailers
  • Defence & security departments
  • Other government departments
  • Other end-users

The total market revenue is calculated by the adoption of food traceability across various verticals.

Based on geography, the global food traceability market has been segmented into four major regions, which includes:

Geographically, North America is the largest market with a share of 38.68% in terms of revenue in 2018. The dominance of North America is attributed to end-users of the food traceability market who are food manufacturers and food retailers. The types of equipment used in the market are thermal printers, 2D & 1D scanners, and tags & labels. Barcodes are the key technology of food traceability-associated manufacturers. The U.S. is the first implementers of the food traceability, and therefore, they are the leaders of the market. There had been several products recalls due to contamination of food that led to outbreaks of foodborne diseases, resulting in loss of several lives. For instance, Sun World International, in California, uses a traceability system to view its supply systems, including the watering, planting, harvesting of the produce, along with storage and distribution of its products. Traceability helps Sun World International to decrease its fuel consumption and usage of water lowering the operational costs while increasing the profits.

On the other hand, the Asia Pacific is anticipated to be the fastest-growing region with a CAGR of 9.34% during the forecast period. The mounting growth is attributed to the rise in the equipment such as tags and labels, sensors, and application industries such as fisheries and meat. For instance, in October 2016, the Japanese government announced compulsory labeling of all food products processed in Japan, in order to mark the safety concerns after the effect of Pacific Free Trade Pact. The proposal marks the possible concerns regarding the food traceability systems and inflows of cheap imported products under the Trans-Pacific Partnership. The growing demand for food traceability in the Asia-Pacific region has let the entry of several companies in China, India, and other emerging countries.   

The global food traceability market has been segmented based on application, technology, equipment, and end user. The technology segment is further sub-segmented into RFID/RTLS, GPS Barcode, Infrared, and biometrics. The market for food traceability by equipment is divided into Thermal printers, Tags and labels, 2D and 1D scanners, PDA with GPS, Sensors, and others. Further, the application segment is divided into meat and livestock, fresh produce and seeds, beverages, dairy, fisheries, and others. Based on the end user, the food traceability market covers food manufacturers, defense and security departments, warehouse/pack farms, government departments, and food retailers, among others.

The market has several players & some of the key players involved in the global food traceability market are:

In May 2019, C.H. Robinson acquired Dema Service S.p.A. The acquisition of Dema was made to strengthen the existing footprint in Italy, and to offer full suite logistics services to improve their supply chain management. In July 2019, SGS launched a new product ‘Product Recalls’ a digital platform that allows consumer goods manufacturers and retailers to access the latest unsafe product instantly. In June 2019, Zebra Technologies Corporation launched Savanna Data Services, which could provide a complete business picture that helps to transform operations allowing the user to collect and process data from hardware in real time.

Key findings of the global food traceability market are:

  • The food traceability system holds a significant position in the food industry, as this industry possesses the highest risk of a product recall, which incurs huge financial losses.
  • Meat and livestock segment to be dominant in the application by capturing the largest market share of around 47.30% in 2018.
  • Barcodes continue to be the major identifier technology due to their prompt adoption in supply chain operations as well as the competitive and low price per barcode label.
  • The food traceability systems provide an efficient and improved supply chain management system to the manufacturers and retailers.
  1. RESEARCH SCOPE
    • STUDY GOALS
    • SCOPE OF THE MARKET STUDY
    • WHO WILL FIND THIS REPORT USEFUL?
    • STUDY AND FORECASTING YEARS
  2. RESEARCH METHODOLOGY
    • SOURCES OF DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • TOP-DOWN APPROACH
    • BOTTOM-UP APPROACH
    • DATA TRIANGULATION
  3. EXECUTIVE SUMMARY
    • MARKET SUMMARY
    • KEY FINDINGS
      • FOOD MANUFACTURERS WILL LEAD IN TERMS OF REVENUE
      • MEAT AND LIVESTOCK SEGMENT TO BE DOMINANT IN THE APPLICATION
      • BARCODES CONTINUE TO BE THE MAJOR IDENTIFIER TECHNOLOGY
  1. MARKET DYNAMICS
    • MARKET SCOPE & DEFINITION
    • MARKET DRIVERS
      • DETECTING CONTAMINATION AND ASSISTING IN PRODUCT RECALLS
      • LAWS BY GOVERNMENTS
      • STANDARDIZATIONS AND CERTIFICATIONS OF DATA
      • COMPETITIVE EDGE AMONG THE COMPANIES AND BRAND LOYALTY BY CONSUMERS
    • MARKET RESTRAINTS
      • ASSOCIATED COST
      • LACK OF STRINGENT LAWS IN DEVELOPING NATIONS
      • VARYING NEEDS FOR DIFFERENT PRODUCTS
    • MARKET OPPORTUNITIES
      • HIGH DEMAND FOR TRACKING TECHNOLOGIES IN EMERGING ECONOMIES
      • EFFICIENCY IN THE SUPPLY CHAIN OPERATIONS
      • RISK MITIGATION BENEFITS
    • MARKET CHALLENGES
      • LACK OF TRACKING RECORDS
      • OVERLAPPING AND CONFLICTING DEMANDS
      • WEAK TECHNICAL SYSTEMS
  1. MARKET BY TECHNOLOGY
    • RFID/RTLS
    • GPS
    • BARCODE
    • INFRARED
    • BIOMETRICS
  2. MARKET BY EQUIPMENT
    • PDA WITH GPS
    • THERMAL PRINTERS
    • 2D AND 1D SCANNERS
    • TAGS AND LABELS
    • SENSORS
    • OTHER EQUIPMENT
  3. MARKET BY APPLICATION
    • MEAT AND LIVESTOCK
    • FRESH PRODUCE AND SEEDS
    • DAIRY
    • BEVERAGES
    • FISHERIES
    • OTHER APPLICATION
  4. MARKET BY END USERS
    • FOOD MANUFACTURERS
    • WAREHOUSE/PACK FARMS
    • FOOD RETAILERS
    • DEFENSE AND SECURITY DEPARTMENTS
    • OTHER GOVERNMENT DEPARTMENTS
    • OTHER END USER
  5. KEY ANALYTICS
    • PORTER’S FIVE FORCE MODEL
      • THREAT OF NEW ENTRANTS
      • THREAT OF SUBSTITUTE
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • THREAT OF COMPETITIVE RIVALRY
    • FOOD TRACEABILITY SOFTWARE MARKET TRENDS
      • POULTRY FARM AND FARM MANAGEMENT SOFTWARE
      • QUALITY MANAGEMENT SOLUTIONS
      • WAREHOUSE MANAGEMENT SOFTWARE (WMS)
      • ENTERPRISE RESOURCE PLANNING (ERP)
      • LABORATORY INFORMATION SYSTEM (LIS)
      • CLOUD COMPUTING
    • KEY BUYING CRITERIA
      • COST
      • GOVERNMENT REGULATIONS
      • APPLICATION
    • OPPORTUNITY MATRIX
    • VENDOR LANDSCAPE
  6. GEOGRAPHICAL ANALYSIS
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
    • EUROPE
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • SPAIN
      • ITALY
      • REST OF EUROPE
    • ASIA PACIFIC
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • AUSTRALIA
      • REST OF ASIA PACIFIC
    • REST OF WORLD
      • LATIN AMERICA
      • MIDDLE EAST & AFRICA
  1. COMPANY PROFILES
    • BIO-RAD LABORATORIES, INC.
    • H. ROBINSON WORLDWIDE, INC.
    • COGNEX CORPORATION
    • I. DU PONT DE NEMOURS AND COMPANY
    • HONEYWELL INTERNATIONAL INC.
    • INTERNATIONAL BUSINESS MACHINES CORPORATION
    • MASS GROUP INC.
    • MOTOROLA SOLUTIONS, INC.
    • SGS SA
    • ZEBRA TECHNOLOGIES CORPORATION
    • CARLISLE TECHNOLOGY INC.
    • INFOR
    • MERIT-TRAX TECHNOLOGIES INC.
    • PICARRO
    • THERMO FISHER SCIENTIFIC

LIST OF TABLES

TABLE 1: GLOBAL FOOD TRACEABILITY MARKET, BY GEOGRAPHY, 2019-2027 (IN $ MILLION)

TABLE 2: GLOBAL FOOD TRACEABILITY MARKET, BY TECHNOLOGY, 2019-2027 (IN $ MILLION)

TABLE 3: GLOBAL RFID/RTLS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 4: GLOBAL GPS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 5: GLOBAL BARCODE MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 6: GLOBAL INFRARED MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 7: GLOBAL BIOMETRICS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 8: GLOBAL FOOD TRACEABILITY MARKET, BY EQUIPMENT, 2019-2027 (IN $ MILLION)

TABLE 9: GLOBAL PDA WITH GPS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 10: GLOBAL THERMAL PRINTERS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 11: GLOBAL 2D AND 1D SCANNERS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 12: GLOBAL TAGS AND LABELS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 13: GLOBAL SENSORS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 14: GLOBAL OTHER EQUIPMENT MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 15: GLOBAL FOOD TRACEABILITY MARKET, BY APPLICATION, 2019-2027 (IN $ MILLION)

TABLE 16: GLOBAL MEAT AND LIVESTOCK MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 17: GLOBAL FRESH PRODUCE AND SEEDS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 18: GLOBAL DAIRY MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 19: GLOBAL BEVERAGES MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 20: GLOBAL FISHERIES MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 21: GLOBAL OTHER APPLICATION MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 22: GLOBAL FOOD TRACEABILITY MARKET, BY END USER, 2019-2027 (IN $ MILLION)

TABLE 23: GLOBAL FOOD MANUFACTURERS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 24: GLOBAL WAREHOUSE/PACK FARMS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 25: GLOBAL FOOD RETAILERS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 26: GLOBAL DEFENSE AND SECURITY DEPARTMENTS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 27: GLOBAL OTHER GOVERNMENT DEPARTMENTS MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 28: GLOBAL OTHER END USER MARKET, BY REGION, 2019-2027 (IN $ MILLION)

TABLE 29: OPPORTUNITY MATRIX

TABLE 30: VENDOR LANDSCAPE

TABLE 31: GLOBAL FOOD TRACEABILITY MARKET, BY GEOGRAPHY, 2019-2027 (IN $ MILLION)

TABLE 32: NORTH AMERICA FOOD TRACEABILITY MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 33: EUROPE FOOD TRACEABILITY MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 34: ASIA PACIFIC FOOD TRACEABILITY MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 35: REST OF WORLD FOOD TRACEABILITY MARKET, BY REGION, 2019-2027 (IN $ MILLION)

LIST OF FIGURES

FIGURE 1: GLOBAL FOOD TRACEABILITY MARKET, BY END USER, 2018 & 2027 (IN %)

FIGURE 2: KEY ADVANTAGES OF IMPLEMENTING A TRACEABILITY SYSTEM

FIGURE 3: GLOBAL FOOD TRACEABILITY MARKET, BY FOOD MANUFACTURERS, 2019-2027    (IN $ MILLION)

FIGURE 4: GLOBAL FOOD TRACEABILITY MARKET, BY MEAT AND LIVESTOCK, 2019-2027 (IN $ MILLION)

FIGURE 5: GLOBAL FOOD TRACEABILITY MARKET, BY BARCODE, 2019-2027 (IN $ MILLION)

FIGURE 6: GLOBAL FOOD TRACEABILITY MARKET, BY RFID/RTLS, 2019-2027 (IN $ MILLION)

FIGURE 7: GLOBAL FOOD TRACEABILITY MARKET, BY GPS, 2019-2027 (IN $ MILLION)

FIGURE 8: GLOBAL FOOD TRACEABILITY MARKET, BY BARCODE, 2019-2027 (IN $ MILLION)

FIGURE 9: GLOBAL FOOD TRACEABILITY MARKET, BY INFRARED, 2019-2027 (IN $ MILLION)

FIGURE 10: GLOBAL FOOD TRACEABILITY MARKET, BY BIOMETRICS, 2019-2027 (IN $ MILLION)

FIGURE 11: GLOBAL FOOD TRACEABILITY MARKET, BY PDA WITH GPS, 2019-2027 (IN $ MILLION)

FIGURE 12: GLOBAL FOOD TRACEABILITY MARKET, BY THERMAL PRINTERS, 2019-2027 (IN $ MILLION)

FIGURE 13: GLOBAL FOOD TRACEABILITY MARKET, BY 2D AND 1D SCANNERS, 2019-2027 (IN $ MILLION)

FIGURE 14: GLOBAL FOOD TRACEABILITY MARKET, BY TAGS AND LABELS, 2019-2027 (IN $ MILLION)

FIGURE 15: GLOBAL FOOD TRACEABILITY MARKET, BY SENSORS, 2019-2027 (IN $ MILLION)

FIGURE 16: GLOBAL FOOD TRACEABILITY MARKET, BY OTHER EQUIPMENT, 2019-2027 (IN $ MILLION)

FIGURE 17: GLOBAL FOOD TRACEABILITY MARKET, BY MEAT AND LIVESTOCK, 2019-2027 (IN $ MILLION)

FIGURE 18: KEY APPLICATIONS OF LIVESTOCK TRACEABILITY

FIGURE 19: GLOBAL FOOD TRACEABILITY MARKET, BY FRESH PRODUCE AND SEEDS, 2019-2027 (IN $ MILLION)

FIGURE 20: GLOBAL FOOD TRACEABILITY MARKET, BY DAIRY, 2019-2027 (IN $ MILLION)

FIGURE 21: GLOBAL FOOD TRACEABILITY MARKET, BY BEVERAGES, 2019-2027 (IN $ MILLION)

FIGURE 22: GLOBAL FOOD TRACEABILITY MARKET, BY FISHERIES, 2019-2027 (IN $ MILLION)

FIGURE 23: GLOBAL FOOD TRACEABILITY MARKET, BY OTHER APPLICATION, 2019-2027 (IN $ MILLION)

FIGURE 24: GLOBAL FOOD TRACEABILITY MARKET, BY FOOD MANUFACTURERS, 2019-2027 (IN $ MILLION)

FIGURE 25: GLOBAL FOOD TRACEABILITY MARKET, BY WAREHOUSE/PACK FARMS, 2019-2027 (IN $ MILLION)

FIGURE 26: GLOBAL FOOD TRACEABILITY MARKET, BY FOOD RETAILERS, 2019-2027 (IN $ MILLION)

FIGURE 27: GLOBAL FOOD TRACEABILITY MARKET, BY DEFENSE AND SECURITY DEPARTMENTS, 2019-2027 (IN $ MILLION)

FIGURE 28: GLOBAL FOOD TRACEABILITY MARKET, BY OTHER GOVERNMENT DEPARTMENTS, 2019-2027 (IN $ MILLION)

FIGURE 29: GLOBAL FOOD TRACEABILITY MARKET, BY OTHER END USER, 2019-2027 (IN $ MILLION)

FIGURE 30: PORTER’S FIVE FORCE ANALYSIS

FIGURE 31: KEY BUYING IMPACT ANALYSIS

FIGURE 32: GLOBAL FOOD TRACEABILITY MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 33: UNITED STATES FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 34: CANADA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 35: UNITED KINGDOM FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 36: GERMANY FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 37: FRANCE FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 38: SPAIN FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 39: ITALY FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 40: REST OF EUROPE FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 41: CHINA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 42: JAPAN FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 43: INDIA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 44: SOUTH KOREA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 45: AUSTRALIA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 46: AUSTRALIAN TRACEABILITY PROGRAMS AND ASSOCIATION

FIGURE 47: REST OF ASIA PACIFIC FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 48: LATIN AMERICA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

FIGURE 49: MIDDLE EAST & AFRICA FOOD TRACEABILITY MARKET, 2019-2027 (IN $ MILLION)

  1. MARKET BY TECHNOLOGY
    • RFID/RTLS
    • GPS
    • BARCODE
    • INFRARED
    • BIOMETRICS
  2. MARKET BY EQUIPMENT
    • PDA WITH GPS
    • THERMAL PRINTERS
    • 2D AND 1D SCANNERS
    • TAGS AND LABELS
    • SENSORS
    • OTHER EQUIPMENT
  3. MARKET BY APPLICATION
    • MEAT AND LIVESTOCK
    • FRESH PRODUCE AND SEEDS
    • DAIRY
    • BEVERAGES
    • FISHERIES
    • OTHER APPLICATION
  4. MARKET BY END USERS
    • FOOD MANUFACTURERS
    • WAREHOUSE/PACK FARMS
    • FOOD RETAILERS
    • DEFENSE AND SECURITY DEPARTMENTS
    • OTHER GOVERNMENT DEPARTMENTS
    • OTHER END USER
  5. GEOGRAPHICAL ANALYSIS
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
    • EUROPE
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • SPAIN
      • ITALY
      • REST OF EUROPE
    • ASIA PACIFIC
      • CHINA
      • JAPAN
      • INDIA
      • SOUTH KOREA
      • AUSTRALIA
      • REST OF ASIA PACIFIC
    • REST OF WORLD
      • LATIN AMERICA
      • MIDDLE EAST & AFRICA

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