NORTH AMERICA DATA MONETIZATION MARKET FORECAST 2019-2027

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NORTH AMERICA DATA MONETIZATION MARKET FORECAST 2019-2027

The North American region with its developed economies and advanced technology implementation have readily adopted the services for data monetization because of several crucial benefits and the traction it has gained by the introduction of big data and cloud computing.The North American data monetization market is projected to capture xx% of market share by 2027, at a CAGR of 14.88% during the forecasting years of 2019-2027.

NORTH AMERICA DATA MONETIZATION MARKET FORECAST 2019-2027

North America Data Monetization Market By Deployment Type (cloud, On-premises) By Organization Size (small & Medium Enterprises (smes), Large Enterprises)  By Components (tools, Services)  By Data Type (customer Data, Product Data, Financial Data, Supplier Data) By Business Function (sales & Marketing, Supply Chain Management, Operations, Finance, Other Business Functions) By End User Industry (banking, Financial Services & Insurance (bfsi), Telecommunications, Consumer Goods & Retail, Media & Entertainment, Government & Defense, Manufacturing, Transportation & Logistics, Energy & Utilities, Healthcare, Other End User Industries) By Geography.

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One of the many benefits of data monetization is that it helps the organizations who adopt the respective services to increase their revenue by investing in analytics platform, thus obtaining valuable insights from the unstructured data. An effectivity of its output is based on a business factor, technology factor, and execution factor.

The North American region with its developed economies and advanced technology implementation have readily adopted the services for data monetization because of several crucial benefits and the traction it has gained by the introduction of big data and cloud computing.

The North American data monetization market is projected to capture xx% of market share by 2027, at a CAGR of 14.88% during the forecasting years of 2019-2027.

North America is expected to dominate the market due to the continuous rise in the volume of enterprise data across all industry verticals as well as an increase in preference toward data-driven business strategies. Also, the banks and financial institutions in this region use data to sell new services by adding net new revenue streams through data monetization.

The healthcare sector in this region has an integral implementation of the Internet of Things (IoT) where the use of wireless medical devices are known to generate tonnes of patient data that are supposed to be analyzed. Thus, it boosts the need for data monetization solutions. The economies of the United States and Canada are the major influencer of the North American data monetization market growth, where the United States market reaped the maximum revenue in the year 2018.

The United States data monetization market is mainly driven by the increasing adoption of virtualization and advanced analytics, especially in the banking business.

The major market players operating in the North American data monetization market are Paxata, Google Inc., Gemalto, Dawex Systems SAS, Accenture, Cisco Systems, Inc., 1010Data, SAS Institute, Virtusa Corporation, Elevondata, Openwave Mobility, Inc., Infosys Limited, SAP SE, International Business Machines Corporation and Reltio Inc.

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  1. RESEARCH SCOPE
    • STUDY GOALS
    • SCOPE OF THE MARKET STUDY
    • WHO WILL FIND THIS REPORT USEFUL?
    • STUDY AND FORECASTING YEARS
  2. RESEARCH METHODOLOGY
    • SOURCES OF DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • TOP-DOWN APPROACH
    • BOTTOM-UP APPROACH
    • DATA TRIANGULATION
  3. EXECUTIVE SUMMARY
    • MARKET SUMMARY
    • KEY FINDINGS
      • IMPORTANCE OF DATA MONETIZATION TO GENERATE NEW REVENUE STREAMS
      • UPSURGE IN THE DATA VOLUME ACROSS WORLD
      • FINANCE SEGMENT IN IS PROJECTED TO GROW FASTEST IN BUSINESS FUNCTION
      • CLOUD BASED DEPLOYMENT – MOST PREFERRED DEPLOYMENT TYPE
      • CONSUMER GOODS & RETAIL – ONE OF THE KEY END USER INDUSTRY
  1. MARKET DYNAMICS
    • TIMELINE OF DATA MONETIZATION
    • PARENT MARKET ANALYSIS: DATA ANALYTICS MARKET
    • MARKET SCOPE & DEFINITION
    • MARKET DRIVERS
      • CONTINUAL INCREASE IN VOLUME & VARIETY OF BUSINESS DATA
      • GROWING ADOPTION OF VISUALIZATION & ADVANCED ANALYTICS
      • RAPID SHIFT TOWARDS DATA DRIVEN DECISION MAKING
      • ESCALATION OF EXTERNAL DATA SOURCES
    • MARKET RESTRAINTS
      • COMPLEXITIES IN DATA STRUCTURES
      • CHANGING REGULATORY POLICY STRUCTURE
    • MARKET OPPORTUNITIES
      • INTEGRATION OF BIG DATA & AI IN DATA PROCESSING
      • AUGMENTED IMPLEMENTATION AMONG TELECOM SERVICE PROVIDERS
      • INCREASING FOCUS OF MARKET PLAYERS ON ADVANCEMENT IN TECHNOLOGY
    • MARKET CHALLENGES
      • ISSUES RELATED TO DATA PRIVACY & SECURITY
  1. MARKET BY DEPLOYMENT TYPE
    • CLOUD
    • ON-PREMISES
  2. MARKET BY ORGANIZATION SIZE
    • SMALL & MEDIUM ENTERPRISES (SMES)
    • LARGE ENTERPRISES
  3. MARKET BY COMPONENTS
    • TOOLS
    • SERVICES
      • SUPPORT & MAINTENANCE
      • CONSULTING
      • IMPLEMENTATION
  1. MARKET BY DATA TYPE
    • CUSTOMER DATA
    • PRODUCT DATA
    • FINANCIAL DATA
    • SUPPLIER DATA
  2. MARKET BY BUSINESS FUNCTION
    • SALES & MARKETING
    • SUPPLY CHAIN MANAGEMENT
    • OPERATIONS
    • FINANCE
    • OTHER BUSINESS FUNCTIONS
  3. MARKET BY END USER INDUSTRY
    • BANKING, FINANCIAL SERVICES & INSURANCE (BFSI)
    • TELECOMMUNICATIONS
    • CONSUMER GOODS & RETAIL
    • MEDIA & ENTERTAINMENT
    • GOVERNMENT & DEFENSE
    • MANUFACTURING
    • TRANSPORTATION & LOGISTICS
    • ENERGY & UTILITIES
    • HEALTHCARE
    • OTHER END USER INDUSTRIES
  4. KEY ANALYTICS
    • PORTER’S FIVE FORCE MODEL
      • THREAT OF NEW ENTRANTS
      • THREAT OF SUBSTITUTE
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • THREAT OF COMPETITIVE RIVALRY
    • KEY BUYING CRITERIA
      • APPLICATION
      • SCALABILITY & SECURITY
      • FEATURES
      • COST
    • OPPORTUNITY MATRIX
    • VENDOR LANDSCAPE
    • VALUE CHAIN ANALYSIS
      • SUPPLIERS
      • SERVICE PROVIDERS
      • END USERS
    • LEGAL, POLICY & REGULATORY FRAMEWORK
    • INVESTMENT ANALYSIS- BY END USER INDUSTRY
  5. GEOGRAPHICAL ANALYSIS – NORTH AMERICA
    • UNITED STATES
    • CANADA
  6. COMPETITIVE LANDSCAPE
    • MARKET SHARE ANALYSIS
    • CORPORATE STRATEGIES
    • COMPANY PROFILES
      • 1010DATA
      • ACCENTURE
      • CISCO SYSTEMS, INC.
      • DAWEX SYSTEMS SAS
      • ELEVONDATA
      • GEMALTO
      • GOOGLE INC.
      • INFOSYS LIMITED
      • INTERNATIONAL BUSINESS MACHINES CORPORATION
      • OPENWAVE MOBILITY, INC.
      • PAXATA
      • RELTIO INC.
      • SAP SE
      • SAS INSTITUTE
      • VIRTUSA CORPORATION

LIST OF TABLES

TABLE 1. NORTH AMERICA DATA MONETIZATION MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 2. ESTIMATED END-USERS CONTRIBUTION TO IP DATA TRAFFIC BY 2021 (IN EXABYTES PER MONTH)

TABLE 3. REGION-WISE AVERAGE NUMBER OF DEVICES & CONNECTIONS, 2016 & 2021 (PER CAPITA)

TABLE 4. TIMELINE OF DATA MONETIZATION

TABLE 5. NORTH AMERICA DATA MONETIZATION MARKET, BY DEPLOYMENT TYPE, 2019-2027 (IN $ MILLION)

TABLE 6. NORTH AMERICA DATA MONETIZATION MARKET, BY ORGANIZATION SIZE, 2019-2027 (IN $ MILLION)

TABLE 7. NORTH AMERICA DATA MONETIZATION MARKET, BY COMPONENTS, 2019-2027 (IN $ MILLION)

TABLE 8. NORTH AMERICA DATA MONETIZATION MARKET, BY SERVICES, 2019-2027 (IN $ MILLION)

TABLE 9. NORTH AMERICA DATA MONETIZATION MARKET, BY DATA TYPE, 2019-2027 (IN $ MILLION)

TABLE 10. NORTH AMERICA DATA MONETIZATION MARKET, BY BUSINESS FUNCTION, 2019-2027 (IN $ MILLION)

TABLE 11. NORTH AMERICA DATA MONETIZATION MARKET, BY END USER INDUSTRY, 2019-2027 (IN $ MILLION)

TABLE 12. OPPORTUNITY MATRIX

TABLE 13. VENDOR LANDSCAPE

TABLE 14. LEGAL, POLICY & REGULATORY FRAMEWORK

TABLE 15. NORTH AMERICA DATA MONETIZATION MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 16. LIST OF CORPORATE STRATEGIES

LIST OF FIGURES

FIGURE 1. NORTH AMERICA DATA MONETIZATION MARKET, BY END USER INDUSTRY, 2018 & 2027 (IN %)

FIGURE 2. ESTIMATES OF IP DATA TRAFFIC, 2016-2021 (IN EXABYTES PER MONTH)

FIGURE 3. INTERNET PENETRATION RATES ACROSS KEY GEOGRAPHIES, 2017 (IN %)

FIGURE 4. NORTH AMERICA DATA MONETIZATION MARKET, BY CLOUD, 2019-2027 (IN $ MILLION)

FIGURE 5. NORTH AMERICA DATA MONETIZATION MARKET, BY ON-PREMISES, 2019-2027 (IN $ MILLION)

FIGURE 6. NORTH AMERICA DATA MONETIZATION MARKET, BY SMALL & MEDIUM ENTERPRISES (SMES), 2019-2027 (IN $ MILLION)

FIGURE 7. NORTH AMERICA DATA MONETIZATION MARKET, BY LARGE ENTERPRISES, 2019-2027 (IN $ MILLION)

FIGURE 8. NORTH AMERICA DATA MONETIZATION MARKET, BY TOOLS, 2019-2027 (IN $ MILLION)

FIGURE 9. NORTH AMERICA DATA MONETIZATION MARKET, BY SERVICES, 2019-2027 (IN $ MILLION)

FIGURE 10. NORTH AMERICA DATA MONETIZATION MARKET, BY SUPPORT & MAINTENANCE, 2019-2027 (IN $ MILLION)

FIGURE 11. NORTH AMERICA DATA MONETIZATION MARKET, BY CONSULTING, 2019-2027 (IN $ MILLION)

FIGURE 12. NORTH AMERICA DATA MONETIZATION MARKET, BY IMPLEMENTATION, 2019-2027 (IN $ MILLION)

FIGURE 13. NORTH AMERICA DATA MONETIZATION MARKET, BY CUSTOMER DATA, 2019-2027 (IN $ MILLION)

FIGURE 14. NORTH AMERICA DATA MONETIZATION MARKET, BY PRODUCT DATA, 2019-2027 (IN $ MILLION)

FIGURE 15. NORTH AMERICA DATA MONETIZATION MARKET, BY FINANCIAL DATA, 2019-2027 (IN $ MILLION)

FIGURE 16. NORTH AMERICA DATA MONETIZATION MARKET, BY SUPPLIER DATA, 2019-2027 (IN $ MILLION)

FIGURE 17. NORTH AMERICA DATA MONETIZATION MARKET, BY SALES & MARKETING, 2019-2027 (IN $ MILLION)

FIGURE 18. NORTH AMERICA DATA MONETIZATION MARKET, BY SUPPLY CHAIN MANAGEMENT, 2019-2027 (IN $ MILLION)

FIGURE 19. NORTH AMERICA DATA MONETIZATION MARKET, BY OPERATIONS, 2019-2027 (IN $ MILLION)

FIGURE 20. NORTH AMERICA DATA MONETIZATION MARKET, BY FINANCE, 2019-2027 (IN $ MILLION)

FIGURE 21. NORTH AMERICA DATA MONETIZATION MARKET, BY OTHER BUSINESS FUNCTIONS, 2019-2027 (IN $ MILLION)

FIGURE 22. NORTH AMERICA DATA MONETIZATION MARKET, BY BANKING, FINANCIAL SERVICES & INSURANCE (BFSI), 2019-2027 (IN $ MILLION)

FIGURE 23. NORTH AMERICA DATA MONETIZATION MARKET, BY TELECOMMUNICATIONS, 2019-2027 (IN $ MILLION)

FIGURE 24. NORTH AMERICA DATA MONETIZATION MARKET, BY CONSUMER GOODS & RETAIL, 2019-2027 (IN $ MILLION)

FIGURE 25. NORTH AMERICA DATA MONETIZATION MARKET, BY MEDIA & ENTERTAINMENT, 2019-2027 (IN $ MILLION)

FIGURE 26. NORTH AMERICA DATA MONETIZATION MARKET, BY GOVERNMENT & DEFENSE, 2019-2027 (IN $ MILLION)

FIGURE 27. NORTH AMERICA DATA MONETIZATION MARKET, BY MANUFACTURING, 2019-2027 (IN $ MILLION)

FIGURE 28. NORTH AMERICA DATA MONETIZATION MARKET, BY TRANSPORTATION & LOGISTICS, 2019-2027 (IN $ MILLION)

FIGURE 29. NORTH AMERICA DATA MONETIZATION MARKET, BY ENERGY & UTILITIES, 2019-2027 (IN $ MILLION)

FIGURE 30. NORTH AMERICA DATA MONETIZATION MARKET, BY HEALTHCARE, 2019-2027 (IN $ MILLION)

FIGURE 31. NORTH AMERICA DATA MONETIZATION MARKET, BY OTHER END USER INDUSTRIES, 2019-2027 (IN $ MILLION)

FIGURE 32. PORTER’S FIVE FORCE ANALYSIS

FIGURE 33. KEY BUYING IMPACT ANALYSIS

FIGURE 34. VALUE CHAIN ANALYSIS

FIGURE 35. INVESTMENT ANALYSIS OF DATA MONETIZATION MARKET, BY END USER INDUSTRY, IN 2018

FIGURE 36. NORTH AMERICA DATA MONETIZATION MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 37. UNITED STATES DATA MONETIZATION MARKET, 2019-2027 (IN $ MILLION)

FIGURE 38. CANADA DATA MONETIZATION MARKET, 2019-2027 (IN $ MILLION)

FIGURE 39. MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2018 (IN %)

  1. GEOGRAPHICAL ANALYSIS – NORTH AMERICA
    • UNITED STATES
    • CANADA
  2. MARKET BY DEPLOYMENT TYPE
    • CLOUD
    • ON-PREMISES
  3. MARKET BY ORGANIZATION SIZE
    • SMALL & MEDIUM ENTERPRISES (SMES)
    • LARGE ENTERPRISES
  4. MARKET BY COMPONENTS
    • TOOLS
    • SERVICES
      • SUPPORT & MAINTENANCE
      • CONSULTING
      • IMPLEMENTATION
  1. MARKET BY DATA TYPE
    • CUSTOMER DATA
    • PRODUCT DATA
    • FINANCIAL DATA
    • SUPPLIER DATA
  2. MARKET BY BUSINESS FUNCTION
    • SALES & MARKETING
    • SUPPLY CHAIN MANAGEMENT
    • OPERATIONS
    • FINANCE
    • OTHER BUSINESS FUNCTIONS
  3. MARKET BY END USER INDUSTRY
    • BANKING, FINANCIAL SERVICES & INSURANCE (BFSI)
    • TELECOMMUNICATIONS
    • CONSUMER GOODS & RETAIL
    • MEDIA & ENTERTAINMENT
    • GOVERNMENT & DEFENSE
    • MANUFACTURING
    • TRANSPORTATION & LOGISTICS
    • ENERGY & UTILITIES
    • HEALTHCARE
    • OTHER END USER INDUSTRIES

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