NORTH AMERICA CODING & MARKING MARKET FORECAST 2025-2032

The North America coding & marking market growth evaluation entails the assessment of the United States and Canada. 

The United States, hosting large-scale multinational companies in the food & beverage and pharmaceutical sectors, holds a significant market share. Companies such as PepsiCo and Pfizer have high coding and marking requirements for labeling and traceability, driving the demand for coding numbers, barcodes, and 6-digit color codes. Likewise, Canada is experiencing growth, particularly in food packaging and pharmaceuticals, as compliance with coding color codes and safety regulations becomes crucial.

The North America coding & marking market segmentation includes the market by technology and end-user. The technology segment is further differentiated into CIJ technology, laser technology, print & apply labeling machines (PALM), TTO technology, PIJ technology, VIJ technology, and TIJ technology.

TTO technology, or thermal transfer overprinting, is a widely adopted solution for industries requiring precise, high-quality printing on flexible packaging. It operates by using a ribbon that is heated to transfer ink onto the surface of the packaging material. The process enables the creation of high-resolution prints, including barcodes, batch numbers, expiration dates, marking codes, and logos, on various substrates such as films, pouches, and labels. TTO technology is commonly used in industries such as food, pharmaceuticals, and cosmetics, where accurate labeling is crucial for traceability and regulatory compliance.

One of the key advantages of TTO technology is its ability to produce durable, smudge-resistant prints that are resistant to fading, making it ideal for products that require a long shelf life or are exposed to harsh environments. This durability ensures that the printed information remains legible throughout the supply chain, from production to retail. TTO is ideal for applications requiring high-quality prints without direct contact with the packaging, as it uses a thermal head to heat the ribbon and transfer ink onto the surface.

Some of the leading players in the North America coding & marking market include Domino Printing Sciences PLC, Danaher Corporation, Control Print Ltd, etc.

Domino Printing Sciences PLC, a subsidiary of Brother Industries Ltd, offers a diverse range of coding and marking solutions, including continuous inkjet systems, laser coding equipment, and thermal transfer overprinting (TTO) solutions. The company serves industries such as food & beverage, pharmaceuticals, and personal care, delivering coding solutions that ensure regulatory compliance. Domino operates in several countries, including the United States and Canada, providing solutions that address the rising need for coding and marking systems in North America.