The Global Baby Products Market Growth to Flourish at 5.09% CAGR by 2027

According to the new market research report published by Inkwood Research, the global baby products market is growing at a CAGR of 5.09% throughout the forecasting years of 2019-2027.

“According to the new market research report published by Inkwood Research, the global baby products market is growing at a CAGR of 5.09% throughout the forecasting years of 2019-2027.”

“Browse 22 market Data Tables and 110 Figures spread over 125 Pages, along with an in-depth TOC on global baby products market forecast 2019-2027.”

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Baby products market comprise of products like baby soaps, wipes, diapers, shampoos, oil, moisturizers, formulated baby food, and others utilized for the care of infants and children. The vendors distribute through channels such as supermarkets/ hypermarkets, departmental stores, chemists/pharmacies, online retailing, and other stores. The niche market of baby products with a wide range of products enables the parents to ensure the best care, convenience and overall growth of babies. Baby products being an emotional investment, people are able and willing to spend more on safe, natural and comfortable products, in turn paving the way for market growth.

Growing child hygiene awareness to develop baby products market globally

The most prominent factor contributing to the growth of the baby products market is increasing awareness about children hygiene and personal care. According to a global estimation, around 3 million children die every year because of the unhygienic environment and practices. This rising concern of deaths and illness among the children due to unsanitary conditions compelled parents to opt for safe, organic, and hygienic baby products. Also, with the ever-increasing working professionals, especially women, education and high disposable income around the world, especially in developing countries, the demand for non-toxic products is surging, thereby augmenting the growth.

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Supermarkets and Chemists are Key Distributors of the Global Baby Products Market

Supermarkets or hypermarkets and chemists/ pharmacies are the most prominent distribution channels of baby products. The niche market is conventionally rooted in the ‘touch & feel’ feature of stores along with reliability on detailed information of products before making purchasing decisions. Also, it has become a matter of choice and convenience for people to buy baby products from supermarkets while visiting for routine or grocery shopping. Moreover, chemists and pharmacies stock baby products more often, as consumers believe them more than regular stores.

Asia- Pacific: The Fastest-Growing Region of Baby Products Market

Asia- Pacific is the major contributor and leading player in the baby products market owing to factors such as increasing birth rates, presence of emerging economies, increasing financial status of people, rising literacy, and enlarging working professionals, especially women. The mounting baby population surges the demand for baby products from working and educated parents. Also, the economic development in the countries such as India, China, Japan, and others, increasing the purchasing power of the people, thereby expanding the parent’s ability to spend more on baby products.

The prominent firms in the global market are namely, Avon Products Inc., Gerber Products Company, Kimberley Clark Corporation, Marks & Spencers Group Plc, Playtex Products Llc, Yuhan Corporation, Dabur India Ltd., Johnson & Johnson, L’Oréal SA, Pigeon Corporation, The Honest Company Inc., Beiersdorf AG, Hayat Kimya Sanayi, Kopas Kozmetik, Natura Cosmetics SA, and Procter & Gamble.

The dominant players focus on strategies such as mergers & acquisitions, partnerships, business expansion, new product/services launch, and contracts or agreements. Though the new players enter the market based on product differentiation, various government regulations, high investment, and fixed cost & economies of scale pose as their entry-level barriers.

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