NORTH AMERICA KOMBUCHA MARKET FORECAST 2019-2027

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NORTH AMERICA KOMBUCHA MARKET FORECAST 2019-2027

The North America kombucha market raised nearly $XX million in 2018. Over the forecast period of 2019-2027, the market is predicted to witness a CAGR rise of 26.25%, generating a total net worth of $XX million. The growth of kombucha market in North America is driven by several key industrial applications such as biological preservation of foods through natural antibacterial agents present in the kombucha preparation.

NORTH AMERICA KOMBUCHA MARKET FORECAST 2019-2027

North America Kombucha Market by Consumer Demographics (Male, Female) by Type (Yeast, Bacteria, Others) by Distribution Channels (Hypermarkets & Supermarkets, Convenience Stores, Food & Drink Specialty Stores, Other Distribution Channels)  by Flavor (Citrus, Apple, Coconut & Mango, Herbs & Spices, Flower, Berries, Others) by Geography.

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The North America kombucha market raised nearly $XX million in 2018. Over the forecast period of 2019-2027, the market is predicted to witness a CAGR rise of 26.25%, generating a total net worth of $XX million. The growth of kombucha market in North America is driven by several key industrial applications such as biological preservation of foods through natural antibacterial agents present in the kombucha preparation. The benefits of kombucha in controlling high blood pressure are expected to drive the U.S. kombucha market growth. Kombucha is a fermented drink that has robust detoxification effect in the human body, increases the overall energy, has alkalinizing impacts on the body that profits the digestion system and naturally controls blood pressure.

North America Kombucha Market

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North America kombucha market growth is driven by several key factors including, the fast-changing lifestyle of individuals leading to an elevated risk of chronic diseases such as diabetes, arthritis, etc. Rising disposable income also acts as an additional driver for the North America kombucha market growth. Region-wise, the U.S market contributed a higher revenue share as compared to Canada for the year 2018. The market is chiefly driven by shifting preference towards intake of a healthy diet and the growing awareness about many benefits of Kombucha in controlling high blood pressures. Additionally, the high disposable per capita income in the region as compared to other regional markets is also facilitating the market growth. Furthermore, the drink has fewer side effects, which is the prominent reason behind the increasing consumption of kombucha. Thus, the kombucha market in North America has huge opportunities during the forecast period as the consumption of functional beverages is expected to rise on a large scale in the region.

The leading kombucha manufacturers in the region are Live Soda Kombucha, Reed’s Inc., Revive Kombucha, KeVita, Inc. (Acquired By Pepsico), Red Bull GmbH, The Humm Kombucha LLC, Búcha Live Kombucha, Hain Celestial Group, Townshend’s Tea, Kombucha Wonder Drink, Unity Vibration, GT’s Kombucha, Makana Beverages Inc., Nessalla Kombucha and Kosmic Kombucha.

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  1. RESEARCH SCOPE
    • STUDY GOALS
    • SCOPE OF THE MARKET STUDY
    • WHO WILL FIND THIS REPORT USEFUL?
    • STUDY & FORECASTING YEARS
  2. RESEARCH METHODOLOGY
    • SOURCES OF DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • TOP-DOWN APPROACH
    • BOTTOM-UP APPROACH
    • DATA TRIANGULATION
  3. EXECUTIVE SUMMARY
    • MARKET SUMMARY
    • KEY FINDINGS
      • GROWING POPULARITY OF FRUIT FLAVORED KOMBUCHA
      • YOUNGER WOMEN ARE THE MAJOR CONSUMERS OF KOMBUCHA
      • RISE IN NEW PRODUCT LAUNCHES
      • PACKAGING INNOVATIONS & INCREASING MARKETING INITIATIVES
  1. MARKET DYNAMICS
    • MARKET DEFINITION & SCOPE
    • MARKET DRIVERS
      • CHANGING LIFESTYLE OF INDIVIDUALS
      • INCREASING DISCRETIONARY INCOME SPEND ON HEALTHCARE
      • HIGH DEMAND FOR FORTIFIED FOOD & BEVERAGE PRODUCTS
      • EASY MANUFACTURING PROCESS
      • HEALTH BENEFITS OFFERED BY KOMBUCHA
        • DIGESTION
        • DETOXIFICATION
        • CANCER PREVENTION
        • DIABETES PREVENTION
        • INCREASED ENERGY & STRONGER IMMUNE SYSTEM
        • ANTIOXIDANT POWER
    • MARKET RESTRAINTS
      • HIGHLY REGULATED FOOD & BEVERAGES MARKET
      • BEVERAGES RECALLED DUE TO HIGH ALCOHOL CONTENT
      • LENGTHIER APPROVAL LAG TIMES DISCOURAGE MANUFACTURERS
    • MARKET OPPORTUNITIES
      • HEALTH CONCERNS INCREASES THE CONSUMPTION OF FUNCTIONAL BEVERAGES
      • INCREASING R&D & INNOVATIONS TO EXPAND PRODUCT PORTFOLIO
    • MARKET CHALLENGES
      • DIFFICULTY IN MAINTAINING STORAGE CONDITIONS FOR KOMBUCHA
      • SIDE EFFECTS OF KOMBUCHA
  1. MARKET BY CONSUMER DEMOGRAPHICS
    • MALE
    • FEMALE
  2. MARKET BY TYPE
    • YEAST
    • BACTERIA
    • OTHERS
  3. MARKET BY DISTRIBUTION CHANNELS
    • HYPERMARKETS & SUPERMARKETS
    • CONVENIENCE STORES
    • FOOD & DRINK SPECIALTY STORES
    • OTHER DISTRIBUTION CHANNELS
  4. MARKET BY FLAVOR
    • CITRUS
    • APPLE, COCONUT & MANGO
    • HERBS & SPICES
    • FLOWER
    • BERRIES
    • OTHERS
  5. KEY ANALYTICS
    • PORTER’S FIVE FORCE MODEL
      • THREAT OF NEW ENTRANTS
      • THREAT OF SUBSTITUTE
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • THREAT OF COMPETITIVE RIVALRY
    • KEY BUYING CRITERIA
      • COST
      • LABELLING
      • FLAVOR
    • VALUE CHAIN ANALYSIS
      • RESEARCH & DEVELOPMENT
      • MANUFACTURERS
      • DISTRIBUTORS
      • RETAILERS & END USERS
    • OPPORTUNITY MATRIX
    • LEGAL, POLICY & REGULATORY FRAMEWORK
    • VENDOR LANDSCAPE
  6. GEOGRAPHICAL ANALYSIS – NORTH AMERICA
    • UNITED STATES
    • CANADA
  7. COMPETITIVE LANDSCAPE
    • MARKET SHARE ANALYSIS
    • COMPANY PROFILES
      • BÚCHA LIVE KOMBUCHA
      • GT’S KOMBUCHA
      • HAIN CELESTIAL GROUP
      • KEVITA, INC. (ACQUIRED BY PEPSICO)
      • KOMBUCHA WONDER DRINK
      • KOSMIC KOMBUCHA
      • LIVE SODA KOMBUCHA
      • MAKANA BEVERAGES INC.
      • NESSALLA KOMBUCHA
      • RED BULL GMBH
      • REED’S INC.
      • REVIVE KOMBUCHA
      • THE HUMM KOMBUCHA LLC
      • TOWNSHEND’S TEA
      • UNITY VIBRATION

LIST OF TABLES

TABLE 1: NORTH AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

TABLE 2: NORTH AMERICA KOMBUCHA MARKET, BY CONSUMER DEMOGRAPHICS, 2019-2027 (IN $ MILLION)

TABLE 3: NORTH AMERICA KOMBUCHA MARKET, BY TYPE, 2019-2027 (IN $ MILLION)

TABLE 4: NORTH AMERICA KOMBUCHA MARKET, BY DISTRIBUTION CHANNELS, 2019-2027 (IN $ MILLION)

TABLE 5: NORTH AMERICA KOMBUCHA MARKET, BY FLAVOUR, 2019-2027 (IN $ MILLION)

TABLE 6: OPPORTUNITY MATRIX

TABLE 7: VENDOR LANDSCAPE

TABLE 8: NORTH AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2027 (IN $ MILLION)

FIGURE LIST

FIGURE 1: NORTH AMERICA KOMBUCHA MARKET, BY DISTRIBUTION CHANNELS, 2018 & 2027 (IN %)

FIGURE 2: TIMELINE OF KOMBUCHA

FIGURE 3: NORTH AMERICA KOMBUCHA MARKET, BY MALE, 2019-2027 (IN $ MILLION)

FIGURE 4: NORTH AMERICA KOMBUCHA MARKET, BY FEMALE, 2019-2027 (IN $ MILLION)

FIGURE 5: NORTH AMERICA KOMBUCHA MARKET, BY YEAST, 2019-2027 (IN $ MILLION)

FIGURE 6: NORTH AMERICA KOMBUCHA MARKET, BY BACTERIA, 2019-2027 (IN $ MILLION)

FIGURE 7: NORTH AMERICA KOMBUCHA MARKET, BY OTHER TYPES, 2019-2027 (IN $ MILLION)

FIGURE 8: NORTH AMERICA KOMBUCHA MARKET, BY HYPERMARKETS & SUPERMARKETS, 2019-2027 (IN $ MILLION)

FIGURE 9: NORTH AMERICA KOMBUCHA MARKET, BY CONVENIENCE STORES, 2019-2027 (IN $ MILLION)

FIGURE 10: NORTH AMERICA KOMBUCHA MARKET, BY FOOD & DRINK SPECIALITY STORES, 2019-2027 (IN $ MILLION)

FIGURE 11: NORTH AMERICA KOMBUCHA MARKET, BY OTHER DISTRIBUTION CHANNELS, 2019-2027 (IN $ MILLION)

FIGURE 12: NORTH AMERICA KOMBUCHA MARKET, BY CITRUS, 2019-2027 (IN $ MILLION)

FIGURE 13: NORTH AMERICA KOMBUCHA MARKET, BY APPLE, COCONUT & MANGO, 2019-2027 (IN $ MILLION)

FIGURE 14: NORTH AMERICA KOMBUCHA MARKET, BY HERBS & SPICES, 2019-2027 (IN $ MILLION)

FIGURE 15: NORTH AMERICA KOMBUCHA MARKET, BY FLOWER, 2019-2027 (IN $ MILLION)

FIGURE 16: NORTH AMERICA KOMBUCHA MARKET, BY BERRIES, 2019-2027 (IN $ MILLION)

FIGURE 17: NORTH AMERICA KOMBUCHA MARKET, BY OTHER FLAVOURS, 2019-2027 (IN $ MILLION)

FIGURE 18: PORTER’S FIVE FORCE ANALYSIS

FIGURE 19: VALUE CHAIN ANALYSIS

FIGURE 20: NORTH AMERICA KOMBUCHA MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 21: UNITED STATES KOMBUCHA MARKET, 2019-2027 (IN $ MILLION)

FIGURE 22: CANADA KOMBUCHA MARKET, 2019-2027 (IN $ MILLION)

FIGURE 23: MARKET SHARE ANALYSIS OF KEY PLAYERS IN 2017 (IN %)

  1. GEOGRAPHICAL ANALYSIS
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
  1. MARKET BY CONSUMER DEMOGRAPHICS
    • MALE
    • FEMALE
  2. MARKET BY TYPE
    • YEAST
    • BACTERIA
    • OTHERS
  3. MARKET BY DISTRIBUTION CHANNELS
    • HYPERMARKETS & SUPERMARKETS
    • CONVENIENCE STORES
    • FOOD & DRINK SPECIALTY STORES
    • OTHER DISTRIBUTION CHANNELS
  4. MARKET BY FLAVOR
    • CITRUS
    • APPLE, COCONUT & MANGO
    • HERBS & SPICES
    • FLOWER
    • BERRIES
    • OTHERS

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